Tens of thousands of websites go live every day, anywhere from 30,000 to 100,000, depending on which source you read. Proof?
Small Business SEO Tip: Did You Know That Thousands of Websites Go Live Every Day?
Proof? According to Netcraft, a site that provides research data and analysis on many aspects of the Internet, the number of websites added to the world wide web increased from 185.5 million at the beginning of 2009 to 231.5 million in April 2009. This is an increase of 46 million in just a few months. Interestingly, this is more than the number of sites that were added in the entire year of 2008, when the number of websites increased by 29.9 million.
Considering this, how in the world will your site get found online? Simple. Content. Specifically SEO content added on a regular basis. This is the cheapest, easiest way to consistently rank well so that your site gets found among the masses.
Affordable Small Business SEO: Why SEO Copywriting Helps You Get Found Online
SEO content is written to conform to how users search. For example, lets say you owed a green cleaning service business in Atlanta. If a restaurant chain wanted to hire a firm to clean their restaurants, the first place theyd likely go to find a cleaning service is the internet.
They may type in words like Atlanta cleaning services, green cleaners Atlanta, commercial cleaners Atlanta, etc. to start their search. These are known as keyword phrases. So, youd want to have articles on your site or blog with these keyword phrases in them.
AND, youd also want to distribute keyword-rich content like this to free article directories, with links back to your site.
A professional SEO content writing firm can provide this content.
Affordable Small Business SEO: Is SEO Copywriting Affordable?
Cost is relative to each enterprise but generally speaking, search engine-optimized content is the least expensive way to get found online. This is because its something you can do yourself if youre on a really tight budget.
Rates for hiring providers of online content area all over the place, which is common in freelance writing. Learn more about this in the article, SEO Content Writing: How to Hire the Best SEO Content Provider for Your Business.
In order to write your own content, you have to know the rules of writing SEO content writing, ie, how to conduct keyword research, how to calculate keyword density, where to place keyword phrases in copy to get better rankings, etc.
You also have to have some off-page SEO knowledge? What is this? Off-page refers to search engine optimization knowledge that happens off the page eg, meta tags and site navigation. Its not hard; it just takes time, which brings us to the next point . . .
Affordable Small Business SEO: Two Types of Internet Marketing Capital
When youre a small business owner, you have two types of capital to spend money and time. To get the most out of your online presence (ie, sales, leads), youre going to have to spend one of them. Its up to you to decide which.
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Get SEO Copywriting Training for You and/or Your Staff: Learn how to write lead-generating, sales-producing copy in How to Write SEO Copy That Sells: An SEO Copywriting Training Manual for Small Business.
This SEO writing manual can be used as a step-by-step training guide by small and medium-sized businesses to save thousands on SEO content development and distribution.